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Author Development Incubator

Developing English Authors


Category: Internet Marketing Writers

Writing a unique, interesting blog that is connected to your website is essential for most companies. The difficult thing, sometimes, is knowing whether you need a “product promo” or “company blog” that doesn’t even mention your name.

Company blog articles give information about your product or service without mentioning your sponsorship. Posts can help customers understand one single benefit of any product in the category – the longevity of wood floors, for example. Longer blog entries can compare two products lines when you carry both – wood vs. laminate flooring, for example.

“Everything has been done before.”
There ARE new ideas under the sun. Use competitors’ blogs and promos as your challenge. The trick, unlike your competitors, is that you step back from yourself and see it from the buyer’s point of view.

What is the question that you are most often asked? What do customers need to know before the actual purchase decision? What stages did they go through before buying? Topics that speak directly to the customer’s needs perform better, even if they’re not exciting or oh-so-clever.

Think like the customer, direct your content to the customer, and you’ll get customers.

“I don’t have time.”
Devising a relevant topic and creating content for your blog does take time. Distasteful as it may be, give it as much attention as your social media marketing. Yes, it’s that important. Your time is repaid many times over.

Blog postings should be interesting and well-researched. Do not, in any way, copy and paste another’s web content. It’s a copyright infringement and you can get sued. It saves time, but it’s bad practice.

Dare to be different. Stand out beyond your competitors and your industry.

“I am not a writer.”
This misconception has got to go. Anyone can write a good article when using the right tools and the right organization. Rule #1 is don’t try to cover everything in one post.

Write bullets of the three most important things about the topic you’ve chosen. Short posts will have one bullet point. Then write one unedited sentence about those bullets, go back the next round and write another sentence. Then edit your words beneath each bullet, and add clever subheads.

A well-written, informative blog reflects well on your company. Customers appreciate your “help” because a good blog instills trust.

As you can see, writing is not all that hard for even the beginner. The most important thing you can do is continually practice. If English is not your first language, not a problem! The best way for you to communicate in English is to practice writing it. That is how we incubate authors here! Read the posts of other members, and learn from the way they use the English language to get their point across.

PLEASE: Do not write posts in any other language than English. We are not able to handle other languages, and cannot help you with your writing if we cannot read it.

Strategies And Tactics That Lead To Game Changing Results

Launch Imminent: February 3rd, 2015

Brian G. Johnson is launching Trust Funnel and he can’t wait to share
the methods and rituals that have changed his life for the better.

You will want to get on the Early Bird notification list so you don’t miss all those fabulous Trust Funnel bonus items when Trust Funnel launches!

Decide right now to be courageous, to be willing to strive to do the
very best you can in order to live the life you know you deserve.

Head over to and get on the winners list!

You are a winner in our book,

Micheal & Yvonne – Online Video Workshop

PS – Brian G. Johnson is an inspirational guy… he even got me on board:


Just 2 months ago, at a closed door event, Mike Koenigs I took 39 business owners through the Publish and Profit master class. He even brainstormed their book titles and created a cover for them.

The result?

Within 4 weeks, 26 of 39 had a published book and most achieved best seller status.

4 weeks!

Now it’s your turn. I’d like to help you launch a #1 best selling book and Mike’s team is offering to create your next book cover for you.

And in case you’re wondering, the price is a whopping $0. It’s free…and there are no implied or actual strings attached. It’s just a small way to show you that he has a system that works and to give you some “results in advance.”


He’ll do it for the first 25 who watch this video. And then he’ll take another 25 at random later this week.

You can go here to get started.

To your success,

Micheal & Yvonne –

All of the instructions on how to get your book cover done are in this video.

I love being able to give away stuff.

Too often, I feel bad asking you to buy stuff from us, because it shouldn’t always be a one way street. Yvonne & I don’t expect you to buy everything we tell you about. In fact, we hope that you only buy those things that will really help you in your online marketing endeavors.

Because we don’t often get our hands on things that we can give away, when they arrive, we hurry and get them out to you!

Ultimate-Guide-To-Blogging The first is a book by Bill Davis – The Ultimate Guide To Blogging Part 3:

Bill Davis is creating a killer series on blogging and this third installment is on the content part of the equation. In it, you will find the best structure to have for your blog and what you have to do before you can write your first post!

publishnprofit126_hardback The second book is by my friend Mike Koenigs, the creator of Traffic Geyser and Instant Customer. The book is called Publish & Profit:

In it you will find the best way to make money publishing books! It is a LOT easier than you may have thought! Grab it while he is giving it away for free:

Thanks for your time, and have an amazing day!

Micheal & Yvonne –

PS – You still have time to grab Video Profit Machine at a good price:

“A must read!”

The Ultimate Guide to Blogging Laying the Foundation Part 2: Setting up Your Announcement Networks & Getting Google to Love You The Ultimate Guide to Blogging Laying the Foundation Part 2: Setting up Your Announcement Networks & Getting Google to Love You

This book is one of those building blocks that if you forget to use it, the house looks like it is structurally sound, but at the slightest tremor, the whole thing could come down on your head. Ignore this at your peril!

Now, what is it about?

Well, when you set up your blog, you want to give as many people a chance to see each post as is humanly possible… otherwise you are merely keeping a diary. Bill Davis reveals a foundation for setting up the Social Net Effect for your blog (social media is like a huge fishing net and the more places your content is found the more chances you have of drawing in potential readers into your primary blog).

In reality, this book is crucial for video marketers as well, since you want the same type of social network presence when you publish a video as you do when you publish a post.
In short, Bill has outlined the proper steps for socializing your projects (blog or not) because it all starts here if you want to be found in the search engines by real humans who are looking for your content.

Ignoring this is like the fellow who sees the flood coming and he starts praying for God to save him… while he is praying a bus stops in front of his house and the national guard knocks on his door telling him that they have room on their bus for him. He tells them that God will save him and goes on praying. A while later, the water is up to his front porch, and a boat comes by… the people on the boat tell the man to jump in and he tells them that God will save him and he goes on praying. Later, the water has chased him all the way to the roof of his house, and a helicopter flies over his house and drops a rope ladder down next to him but he waves them off, saying that God will save him. When he drowns and gets to Saint Peter, the man is angry that God did not save him from the flood, to which Saint Peter replies, "We sent you a bus, a boat and a helicopter… all you had to do was take action!"

Take action with this book, don’t just "read" it.

Micheal Savoie – Author of Social Net Effect: Fishing For Prospects With Social Media Marketing 

Grab The Ultimate Guide to Blogging Laying the Foundation Part 2: Setting up Your Announcement Networks & Getting Google to Love You while it is still at the low launch price!


Once upon a time, people who earned royalties
were treated like… well, royalty. Today, people
who earn royalties are finding that it is still
something that sets them apart!

Our technology has made it possible to earn
more! Something has come across my desk that
I had to share with you.

This is a once in a lifetime chance for us to make
a single investment and collect royalties
automatically. Because of my good friend Ben
Shaffer, I am able to offer you a chance to get
your share of the royalties that Ben is setting up.

I was shocked when Ben explained the concept
to me a few weeks back. I knew it looked good,
but the surprise came when he told me how he
was going to allow a select group of investors
to participate.

Ben is a well known online expert who has
broken barriers with his innovations! His
latest innovation is going to allow a group
of investors like you and me to team up
and start earning royalties together in a crowd
funded new startup. This is an amazingly
brilliant idea, and I immediately thought of
letting you in on it as soon as I saw the potential!

Ben reveals all the details here: 

To your success,

Micheal & Yvonne – 

PS – Because Ben has to work with investors
on a personal level, he is only allowing a
limited number of people into this IM

He is closing the doors on Tuesday, July 15th.

So if you are tired of running the rat race
without seeing any results and would love
to have someone do all the work and just
pay you the royalties…

Then you need to watch the video here:

Need to find great topics to blog about? Steve Scott has a Kindle Book that helps you through this topic without all the struggle. And for a limited time, that Kindle book is FREE!

The title is How to Find a Profitable Blog Topic Idea (Better Blog Booklets) and it is part of a larger series on blogging from the same author.

I wanted to let you know about it while it is still free, because I know that you can benefit from the things that Steve is covering. So head over to grab it before the price goes back up!


To your blogging success,

Micheal – 

PS – And if you need a great blogging platform that gets you a TON of traffic with every post, I highly recommend using the Pure Leverage blogging platform. Check it out at:

Persuade and Profit is all about giving you the right tools and techniques to succeed when it comes to influencing people to take action.

Sure, that sounds good to you, right? Getting more of your audience to salivate and stand in lines to buy your stuff.

We All Want That…

But, who am I? Who is Lawton Chiles and really, why should you care?

I’ve been writing sales copy for Internet Marketing gurus for a few years…and basically have developed a mindset for persuasion.
I’d like to pass that on to you. Cool?

And just for a few bucks which is a huge slash off the thousands I’ve paid to learn this both in time and hours spent.
Sounds like a deal? Good.

Here’s what you’ll discover:

  • 30 Subject Lines You Can Steal & Use In Your Ads & Emails…
  • The Secret For Rewriting Headlines For Your Own Use
  • 5 tricks you can use right now to get great subject lines!
  • The Hidden Tools of An Email Rebel
  • How To Easily Get Brag-Worthy Email Results
  • How To Use Amazon For FREE In-Depth Market Spying!


Lemons are a fact of life. When you get handed a bunch of them, you should juice those babies and sell as much lemonade as you can! You could compare the current economic conditions to a bumper crop of lemons. People are out of work, or working less than desirable careers to make ends meet and they are desperately seeking for the solution.

Bestselling author and entrepreneur Alan Bechtold showed me that publishing is the way to collect other people’s content on your own site for cash flow. In fact, many marketers are trying to get this done, and they need content. Unbelievable amounts of content. And since a bunch of the sites that go up are only using previously published material, a market has appeared for anyone with plans to become a freelance writer.

Look on Google for ghost writer (not the movie). I discovered hundreds of jobs available for freelance writers here on this site: (I have no affiliation with this site, it is just an example of what you can find if you search for freelance work. Simply being a prolific writer is enough to earn a good living. Now that writers have more tools available to them than ever, this is the best time to take on Freelance Writing as a way to make money. With a little research and preparation, you can create a decent article or blog post for someone else to use that will allow you to take full advantage of your skills while earning a paycheck.

You won’t get rich on one freelance job, but you can take on many of them in a day, so that you can bring in an extra hundred dollars a day if you do enough jobs on a consistent basis.

In fact, as you get better at writing for others, the more repeat business you will receive, just because it is more convenient for a client to request more content from a known entity, than it is for them to guessing who will write quality content from all the hundreds of bidders out there. As you build a relationship with your clients, many of your customers ask for your services directly, instead of going through websites like

So if you find that you need extra money, and you have the time to write, you will want to think about becoming a full time freelance writer. You can set out doing it part time until you collect a list of paying clients, but once you attain a comfortable income with writing, you can consider taking it fulltime, because you will find that as you become more efficient, your writing gets even better. Efficiency can lead to even higher paying writing clients, which can set you on your way to financial freedom, because you can negotiate ghost writing contracts where you get a portion of the royalties on the books you write!

Get your first client today!

Micheal Savoie is the founder of the Author Development Network, where he helps writers hone their skills with the help of their peers. Sign up for free at and check out his Freelancer’s Guide.

I received the following email from a subscriber who was frankly sick and tired of the hype machine that is most of the marketers’ newsletters out there (mine included). I only used the initials, but this could have come from one of hundreds of disgruntled subscribers on anyone’s list.

The bottom line, Michael, is that if one of these offers would actually do what they claim, I would only need that one, however, the offers keep coming because they do not work as advertised.

You know as well as I do that even the best of these offers are hyped and most of them outright mislead people with claims that there are only x copies left and that it will generate thousands of dollars in a short period of time. Even useful products are buried under an avalanche of serine hype that will never come close to being the truth.

I would love for this to not be the case and I would offer my heartfelt testimony to products that work as advertised and there are some such as Tweet adder. But if the majority of these products actually delivered on their promises and hype you wouldn’t need to sell them to your list because you could use them yourself to make your money. I have grown tired of financing other peoples lavish lifestyles by buying these products.

If you feely am wrong then tell me which product can help an unemployed man like myself avoid bankruptcy. I have tried for a year now and I will keep trying, but I can’t afford buying things that then just try to sell my 5 more things even before I get to the product I just bought.

Show my what product to use and if it works you will have a flood of gratitude and testimonies. Sadly at this point it needs to be pretty inexpensive and as far as hard work goes, I have put in 60 hours a week at this.
I wish you the best,


My Response

You are right about a good 75% of the offers out there. They really
are too good to be true. Many of them only worked for the person
who created the program because that tactic was new. Once the
beta testers and the JV Partners use it and flood the market with
these tactics, they often become useless (or become less effective
to the point of not being worth the money spent on them).
But another thing you have to think about it whether it fits into your
business plan. If you do not have a plan, you should not be buying
products anyway.
If you decided to start an online business, you should have written
down what it was you wanted to accomplish. Earning $10,000 per
month is not a business plan (I learned that after ten years of not
getting anywhere near my goal).
It wasn’t until I wrote down that I wanted to help people help
themselves that I really started getting somewhere. A lot of times
you get close to succeeding, but something may get in the way.
I totally understand where you are coming from. I retired from my
job before I had an income that was stable enough to keep my
business going. It took me an extra year to reach the point where
cash is not a problem. But I learned the hard way.
Now that I am at a point where I am free to help others, I have
made some changes to my marketing. I do not promote stuff
unless I know the person can deliver on their claims or I
have actually used their product. I never expect the product to
be the "be all – end all" because it may end up being a good
product, but unless I have the right combination of Offer,
Conversion, Proper Funnel, and Targeted Traffic… I won’t be
able to truly duplicate their success.
That is why I am leery of copy and paste systems, because if
they’ve made a lot from one ad, it will not necessarily translate
that it will continue to make a lot of money (especially now that
250 other people are also doing the same ads)…
But the techniques that these people use are valid, I just don’t
buy into the fact that they will work if everyone uses the same
copy for the same products.
If I can give you any parting words of wisdom, it is to first make
your plan, then work that plan. If a tool comes out that really
makes that task easier, then buy it, your time is worth more
than money, because you can always make money… not so
with time.
I may use this email as a blog post to help others too, because
a lot of people are feeling the way you are.
Anyway, even if you aren’t getting my emails anymore, feel free
to email me when you have a question, or need help moving
through a tough area of your plan. I was where you are, and
thanks to some great friends that I have made along the way,
I was able to get through a lot of tough patches.
You can always catch me at my help desk:
Have an amazing day!
Micheal Savoie

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